Recently, the Ministry of Commerce, the National Health Commission and 12 other departments jointly issued the "Special Action Plan for Promoting Health Consumption", with key tasks including enriching fitness and sports consumption scenarios, accelerating the transformation and upgrading of the sports goods manufacturing industry, and strengthening technological empowerment and intelligent application. At present, what are the smart fitness equipment that is popular among consumers? In the future, how will technology empower national fitness?

In a block in Haidian, Beijing with the theme of trendy sports, the reporter saw rows of dynamic bicycles and rowing machines. The biggest difference between them and traditional fitness equipment is a small QR code and a series of smart sensors.

Industry insider Feng Sai: Let people around you do some interactive sports without sticking to the gym. There are joint competitions and ranking competitions, and everyone can get a ranking. In terms of awards, we will provide some physical goods, as well as some vouchers and coupons. Now consumption is integrated, and consumption in various industries is connected and related.

Connect the smart fitness equipment into the virtual sports event system. People can connect to the competition anytime, anywhere by scanning the QR code. Merchants provide participants with competition prizes such as vouchers and coupons, which has become a new consumption scenario in this neighborhood.

The leading scientific and technological talent of the National "Ten Thousand Talents Plan" Yu Juntao: The method of selling goods in sports competitions has the amount involved and the amount being negotiated is currently tens of millions of yuan. We think that as the business model continues to expand, it will be a very promising form of sports consumption.

The research and development party of the virtual event system told reporters that many virtual fitness scenes such as rowing, cycling, archery, mountaineering, and skiing are currently very popular.

At present, the virtual event system can accommodate tens of thousands of athletes from different regions across the country to participate in the competition at the same time.

The leading technology talent in the National "Ten Thousand Talents Plan" Yu Juntao: We call dynamic bicycles, rowing machines and treadmills the smart triathlons indoors (triathletes). The system that can support the national real-time networking battles was successfully co-organized last year.

New products of smart fitness, new hot spots for healthy consumption

In addition to large-scale smart fitness equipment spread throughout parks and commercial districts, small and portable smart devices, such as smart dumbbells, smart skipping rope, etc., are also new hot spots for healthy consumption. Nowadays, fitness activities are becoming more and more intelligent, family-oriented and fun.

Equipping traditional dumbbells with high-precision sensors can record the details of each set of exercise very accurately, and can also be connected to the background application, which has a lot of fitness courses, so that people can choose the training arrangement that is most suitable for themselves based on their own physical conditions.

Portable intelligent fitness equipment allows people to practice at any time and at any time, as well as follow the intelligent coach to practice accurately and scientifically.

Industry insider Zhou Mengjun: Everyone is quite interested in jumping rope. Ordinary jumping rope will be noisy when hitting it on the ground, and smart jumping rope will not have ropes. There are also body fat scales, including fascia guns that relax after exercise.

Fitness coach: We usually wear some monitoring equipment during training, such as monitoring heart rate, pulse, blood sugar, including age, heart rate level, etc. Through many aspects, we can find fitness courses that suit him.

Now, new products in the smart fitness market continue to emerge. The intelligence of equipment and the dataization of indicators allow everyone to easily build their own one-stop health management platform.

The leading technology talent of the National "Ten Thousand Talents Plan" Yu Juntao: The original sports and fitness equipment may be considered a bunch of iron lumps. The second phase introduced some sensors and apps, which had some data collection and statistical analysis functions, and could also hold some small competitions. We also called it the 1.0 stage of digital fitness. In the third stage, I think not only has data, but also increases its interest and interactivity, so that everyone is more willing to use it for a long time, and at the same time, it also needs to improve its professionalism.

(CCTV reporter Du Siyuan and Han Wenyang)