CCTV News: The 16th Hainan Island International Road Bicycle Race in 2025 started in Hainan a few days ago. The exciting events are equipped with sports tourism products to promote the deep integration of the "Sports +" model with the construction of Hainan Free Trade Port.
This event was locked in the golden window of April for the first time, attracting 20 teams and more than 140 athletes from 10 countries to participate, of which foreign players accounted for 35%, setting a record high.
China Huaxing MENTECH Intercontinental Team Yevgni Jidic said: "This game is beautiful because Hainan Island is beautiful. I have never been here before, but I like it very much. I want to come back around next year."
Wonderful event supporting "bicycle equipment exhibition", "event theme peripheral products and sports tourism products", etc., to build a unique sports tourism ecosystem with Hainan characteristics in the "dual track parallel" model.
With the Hainan Island Tournament as the fulcrum, the dividends of the free trade port policy are fully released. Foreign tourists' 15-day visa-free stay is accurately matched with the event cycle, allowing contestants and audience groups to deeply integrate into Hainan style, and new additions such as event derivative tours, relatives and friends accompanying tours break through the traditional tourism boundaries; the "foreign currency direct payment" cross-border payment system has built a closed-loop consumption ecosystem of "watching-tourism-shopping", and the consumption potential of international tourists has significantly improved.
In the context of fully promoting the construction of the free trade port and the construction of an international tourism consumption center, Hainan is striving to promote the picture of sports tourism to a deeper extent.
