CCTV News (News Network): With the increasing efforts of the "two new" policies, during this May Day holiday, sales of old-for-new products are booming, and localities are innovating consumption scenarios, increasing supply efforts, and continuously stimulating new vitality in the consumer market.
In Yifeng County, Jiangxi Province, with the popularity of the 100-inch TV, the drivers of high-altitude work trucks are very busy.
Ms. Xiong, who bought the TV, told reporters that the old TV at home has been used for more than ten years and has long been planning to change one. Now the subsidy for the old to trade in new is strong, which made her decisively place an order.
Under the old-for-new policy, the demand for high-quality home appliances of residents in counties and towns continues to be released. In a local home appliance warehouse, the daily shipments have increased by more than 30% recently, and the shipments of smart home appliances such as large-size TVs and all-in-one washing machines have increased by 300%.
County consumption has become popular, and urban consumption power has continued to increase. In this large shopping mall that opened in Nanjing, 90% of the more than 200,000 products can enjoy the old-for-new subsidy, and the number of customers entering the store exceeded 30,000 on May Day. Driven by the "old trade-in + experiential" shopping, the enthusiasm for offline consumption has been further enhanced.
Sales platform data shows that on the first day of the May Day holiday, national sales of old-for-new goods increased by 61% year-on-year, and store customer flow increased by 150% year-on-year. Zhejiang, Beijing and Jiangsu have the fastest growth rate of new consumption, the consumer market structure has moved to the mid-to-high-end, and computers, mobile phones, and smart watches have become the hottest products during the holidays.
Trade-for-new not only stimulates consumption vitality, but also promotes the quality and upgrading of the industry.
In a mobile phone manufacturing factory in Shenzhen, automated production lines are running at full speed to catch orders. Driven by the old-for-new policy, their main models' sales increased by more than 50%. This not only increases the factory's production capacity, but also forces companies to work hard to improve product performance.
The latest data from the Ministry of Commerce shows that since the beginning of this year, more than 2.81 million cars have been traded for new cars nationwide, more than 49 million units of 12-category home appliances have been traded for new cars, and more than 37 million new products such as mobile phones have been purchased, driving sales of related consumer goods exceeding 720 billion yuan.
