The tourism market is booming in spring, and consumption vitality continues to stimulate

CCTV.com2025-05-14

CCTV News (News Network): At present, the spring tourism market in various places is booming, with diversified consumption experiences and continuously innovative consumption scenarios, which continue to stimulate consumption vitality.

The May Day holiday is approaching, and various places have created new consumption scenarios, and the cultural and tourism market is full of vitality. Focusing on the special resources of Haihe, Tianjin has launched a series of business, cultural and tourism activities such as "Cruise Boat +", creating special tourist cruises such as consumer corridors along the Haihe River, crosstalk and performing arts, which are loved by tourists. Yibin, Sichuan has integrated unique Miao family table banquets, Huashan parades and other projects into rural tourism, allowing people to experience the local customs and culture in depth. It is the right time to enjoy the flowers in spring. Pukou District, Nanjing, Jiangsu Province has launched a paragliding tour project, where visitors can overlook the Flower Sea Tea Mountain from a height of 100 meters. In Fuzhou, Fujian, the local area has connected historical and cultural blocks such as Sanfang Qixiang and Shangxiahang into a line, and launched a new way to play the city's central axis. At present, more than 400 historical buildings protected and restored across the board have been opened to the public.

The night tour market in various places continues to rise. In Shijiazhuang, Hebei, the ancient town of Gucheng has launched scene-based tourism models such as immersive performing arts and interactive experiences. In Longquan Ancient Town, the newly upgraded night view lights set off the building cluster like a dream, and the black-sailed boat slowly rowed across the old stone bridge, as if swimming in the water town. In Longnan, Gansu, the theme cultural block of more than 65,000 square meters was officially launched recently. From now until the May Day holiday, intangible cultural heritage exhibitions, ancient style parades, etc. will be staged every night in the core area of ​​the neighborhood. In the past two days, the "Caramurai Chongqing" drone light show has started a regular exhibition in the core area of ​​Chongqing's "Two Rivers and Four Banks", and about 90 performances will be held this year. Through a nearly 20-minute aerial performance of 5,000 drones in a single game, a visual feast of the integration of technology and art is presented to citizens and tourists.

Data shows that in the first quarter of this year, the number of urban residents domestic tourists was 1.318 billion, a year-on-year increase of 22.4%; the number of rural residents domestic tourists was 476 million, a year-on-year increase of 39.2%.

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